WEBSITE AND EMAIL
PRIVACY POLICY
TEMPLATE
Last updated [April 16, 2021]
INTRODUCTION
Beacon and Lampstand respects the privacy of our users (“user” or “you”). This
Privacy Policy explains how we collect, use, disclose, and safeguard your information
when you visit our website [name of website.com] [and our mobile application], including
any other media form, media channel, mobile website, or mobile application related or
connected thereto (collectively, the “Site”). Please read this privacy policy carefully. If
you do not agree with the terms of this privacy policy, please do not access the site.
We reserve the right to make changes to this Privacy Policy at any time and for any
reason. We will alert you about any changes by updating the “Last Updated” date of this
Privacy Policy. Any changes or modifications will be effective immediately upon posting
the updated Privacy Policy on the Site, and you waive the right to receive specific notice
of each such change or modification.
You are encouraged to periodically review this Privacy Policy to stay informed of
updates. You will be deemed to have been made aware of, will be subject to, and will be
deemed to have accepted the changes in any revised Privacy Policy by your continued
use of the Site after the date such revised Privacy Policy is posted.
COLLECTION OF YOUR INFORMATION
We may collect information about you in a variety of ways. The information we may
collect on the Site includes:Personal Data
Personally identifiable information, such as your name, shipping address, email
address, and telephone number, and demographic information, such as your age,
gender, hometown, and interests, that you voluntarily give to us [when you register with
the Site [or our mobile application,] or] when you choose to participate in various
activities related to the Site [and our mobile application], such as online chat and
message boards and subscription to newsletters and promotional emails. You are under
no obligation to provide us with personal information of any kind, however your refusal
to do so may prevent you from using certain features of the Site [and our mobile
application].
Derivative Data
Information our servers automatically collect when you access the Site, such as your IP
address, your browser type, your operating system, your access times, and the pages
you have viewed directly before and after accessing the Site. [If you are using our
mobile application, this information may also include your device name and type, your
operating system, your phone number, your country, your likes and replies to a post,
and other interactions with the application and other users via server log files, as well as
any other information you choose to provide.]
Financial Data
Financial information, such as data related to your payment method (e.g. valid credit
card number, card brand, expiration date) that we may collect when you purchase,
order, return, exchange, or request information about our services from the Site [or our
mobile application]. [We store only very limited, if any, financial information that we
collect. Otherwise, all financial information is stored by our payment processor,
[Amazon Payments,] [Authornize.Net,] [Braintree Payments,] [Chargify,] [Dwolla,]
[Google Checkout,] [Paypal,] [SafeCharge,] [Stripe,] [WePay,] [2Checkout,] [other], and
you are encouraged to review their privacy policy and contact them directly for
responses to your questions.]Facebook Permissions
The Site [and our mobile application] may by default access your Facebook basic
account information, including your name, email, gender, birthday, current city, and
profile picture URL, as well as other information that you choose to make public. We
may also request access to other permissions related to your account, such as friends,
checkins, and likes, and you may choose to grant or deny us access to each individual
permission. For more information regarding Facebook permissions, refer to the
Facebook Permissions Reference page.
Data From Social Networks
User information from social networking sites, such as [Apple’s Game Center,
Facebook, Google+, Instagram, Pinterest, Twitter], including your name, your social
network username, location, gender, birth date, email address, profile picture, and
public data for contacts, if you connect your account to such social networks. [If you are
using our mobile application, this information may also include the contact information of
anyone you invite to use and/or join our mobile application.]
Mobile Device Data
Device information, such as your mobile device ID, model, and manufacturer, and
information about the location of your device, if you access the Site from a mobile
device.
Third-Party Data
Information from third parties, such as personal information or network friends, if you
connect your account to the third party and grant the Site permission to access this
information.
USE OF YOUR INFORMATION Having accurate information about you permits us to provide you with a smooth,
efficient, and customized experience. Specifically, we may use information collected
about you via the Site [or our mobile application] to:
● Administer sweepstakes, promotions, and contests.
● Assist law enforcement and respond to subpoena.
● Compile anonymous statistical data and analysis for use internally or with third
parties.
● Create and manage your account.
● Deliver targeted advertising, coupons, newsletters, and other information
regarding promotions and the Site [and our mobile application] to you.
● Email you regarding your account or order.
● Enable user-to-user communications.
● Fulfill and manage purchases, orders, payments, and other transactions related
to the Site [and our mobile application].
● Generate a personal profile about you to make future visits to the Site [and our
mobile application] more personalized.
● Increase the efficiency and operation of the Site [and our mobile application].
● Monitor and analyze usage and trends to improve your experience with the Site
[and our mobile application].
● Notify you of updates to the Site [and our mobile application].
● Offer new products, services, [mobile applications,] and/or recommendations to
you.
● Perform other business activities as needed.
● Prevent fraudulent transactions, monitor against theft, and protect against
criminal activity.
● Process payments and refunds.
● Request feedback and contact you about your use of the Site [and our mobile
application].
● Resolve disputes and troubleshoot problems.● Respond to product and customer service requests.
● Send you a newsletter.
● Solicit support for the Site [and our mobile application].
● [Other]
DISCLOSURE OF YOUR INFORMATION
We may share information we have collected about you in certain situations. Your
information may be disclosed as follows:
By Law or to Protect Rights
If we believe the release of information about you is necessary to respond to legal
process, to investigate or remedy potential violations of our policies, or to protect the
rights, property, and safety of others, we may share your information as permitted or
required by any applicable law, rule, or regulation. This includes exchanging information
with other entities for fraud protection and credit risk reduction.
Third-Party Service Providers
We may share your information with third parties that perform services for us or on our
behalf, including payment processing, data analysis, email delivery, hosting services,
customer service, and marketing assistance.
Marketing Communications
With your consent, or with an opportunity for you to withdraw consent, we may share
your information with third parties for marketing purposes, as permitted by law.
Interactions with Other Users
If you interact with other users of the Site [and our mobile application], those users may
see your name, profile photo, and descriptions of your activity, including sending
invitations to other users, chatting with other users, liking posts, following blogs. Online Postings
When you post comments, contributions or other content to the Site [or our mobile
applications], your posts may be viewed by all users and may be publicly distributed
outside the Site [and our mobile application] in perpetuity.
Third-Party Advertisers
We may use third-party advertising companies to serve ads when you visit the Site [or
our mobile application]. These companies may use information about your visits to the
Site [and our mobile application] and other websites that are contained in web cookies
in order to provide advertisements about goods and services of interest to you.
Affiliates
We may share your information with our affiliates, in which case we will require those
affiliates to honor this Privacy Policy. Affiliates include our parent company and any
subsidiaries, joint venture partners or other companies that we control or that are under
common control with us.
Business Partners
We may share your information with our business partners to offer you certain products,
services or promotions.
Other Third Parties
We may share your information with advertisers and investors for the purpose of
conducting general business analysis. We may also share your information with such
third parties for marketing purposes, as permitted by law.
TRACKING TECHNOLOGIES
Cookies and Web Beacons
[We may use cookies, web beacons, tracking pixels, and other tracking technologies on the Site [and our mobile application] to help customize the Site [and our mobile
application] and improve your experience. When you access the Site [or our mobile
application], your personal information is not collected through the use of tracking
technology. Most browsers are set to accept cookies by default. You can remove or
reject cookies, but be aware that such action could affect the availability and
functionality of the Site [or our mobile application]. You may not decline web beacons.
However, they can be rendered ineffective by declining all cookies or by modifying your
web browser’s settings to notify you each time a cookie is tendered, permitting you to
accept or decline cookies on an individual basis.]
[We may use cookies, web beacons, tracking pixels, and other tracking technologies on
the Site [and our mobile application] to help customize the Site [and our mobile
application] and improve your experience. For more information on how we use cookies,
please refer to our Cookie Policy posted on the Site, which is incorporated into this
Privacy Policy. By using the Site, you agree to be bound by our Cookie Policy.]
Internet-Based Advertising
Additionally, we may use third-party software to serve ads on the Site [and our mobile
application], implement email marketing campaigns, and manage other interactive
marketing initiatives. This third-party software may use cookies or similar tracking
technology to help manage and optimize your online experience with us. For more
information about opting-out of interest-based ads, visit the Network Advertising
Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.
Website and Email Analytics
We may also partner with selected third-party vendors[, such as [Adobe Analytics,]
[Clicktale,] [Clicky,] [Cloudfare,] [Crazy Egg,] [Flurry Analytics,] [Google Analytics,]
[Heap Analytics,] [Inspectlet,] [Kissmetrics,] [Mixpanel,] [Piwik,] and others], to allow
tracking technologies and remarketing services on the Site [and our mobile application]
through the use of first party cookies and third-party cookies, to, among other things,
analyze and track users’ use of the Site [and our mobile application] , determine the popularity of certain content and better understand online activity. By accessing the
Site[,our mobile application,], you consent to the collection and use of your information
by these third-party vendors. You are encouraged to review their privacy policy and
contact them directly for responses to your questions. We do not transfer personal
information to these third-party vendors. However, if you do not want any information to
be collected and used by tracking technologies, you can visit the third-party vendor or
the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out
Tool.
You should be aware that getting a new computer, installing a new browser, upgrading
an existing browser, or erasing or otherwise altering your browser’s cookies files may
also clear certain opt-out cookies, plug-ins, or settings.
SECURITY OF YOUR INFORMATION
We use administrative, technical, and physical security measures to help protect your
personal information. While we have taken reasonable steps to secure the personal
information you provide to us, please be aware that despite our efforts, no security
measures are perfect or impenetrable, and no method of data transmission can be
guaranteed against any interception or other type of misuse. Any information disclosed
online is vulnerable to interception and misuse by unauthorized parties. Therefore, we
cannot guarantee complete security if you provide personal information.
POLICY FOR CHILDREN
We do not knowingly solicit information from or market to children under the age of 13. If
you become aware of any data we have collected from children under age 13, please
contact us using the contact information provided below. OPTIONS REGARDING YOUR INFORMATION
[Account Information]
You may at any time review or change the information in your account or terminate your
account by:
● Logging into your account settings and updating your account
● Contacting us using the contact information provided below
● [Other]
Upon your request to terminate your account, we will deactivate or delete your account
and information from our active databases. However, some information may be retained
in our files to prevent fraud, troubleshoot problems, assist with any investigations,
enforce our Terms of Use and/or comply with legal requirements.]
Emails and Communications
If you no longer wish to receive correspondence, emails, or other communications from
us, you may opt-out by:
● Noting your preferences at the time you register your account with the Site [or
our mobile application]
● Logging into your account settings and updating your preferences.
● Contacting us using the contact information provided below
If you no longer wish to receive correspondence, emails, or other communications from
third parties, you are responsible for contacting the third party directly.
CALIFORNIA PRIVACY RIGHTS
California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits
our users who are California residents to request and obtain from us, once a year and
free of charge, information about categories of personal information (if any) we
disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding
calendar year. If you are a California resident and would like to make such a request,
please submit your request in writing to us using the contact information provided
below.
If you are under 18 years of age, reside in California, and have a registered account
with the Site [or our mobile application], you have the right to request removal of
unwanted data that you publicly post on the Site [or our mobile application]. To request
removal of such data, please contact us using the contact information provided below,
and include the email address associated with your account and a statement that you
reside in California. We will make sure the data is not publicly displayed on the Site [or
our mobile application], but please be aware that the data may not be completely or
comprehensively removed from our systems.
INDEMNIFICATION; DAMAGES; LIMITATIONS. It is agreed that Buyer shall, at its cost
and expense, defend, indemnify, protect, and hold harmless Seller from and against any
and all claims arising out of or related to (i) a breach of a covenant, representation, or
warranty set forth in this Agreement; and/or (ii) the activities or omissions of Seller in
connection with this Agreement, including but not limited to, negligence, wrongful act or
misrepresentation, errors, or omissions. Buyer’s duty to appear, defend, indemnify, and
hold Seller harmless shall not extend to a claim that is the result of Seller’s sole negligence
or willful misconduct. In any and all claims against Seller by any employee of Buyer, the
indemnification obligation under this paragraph shall not be limited in any way by any
limitation on the amount or type of damages, compensation, or benefits payable by or for
Buyer under workers’ or workmen’s compensation acts, disability benefit acts, or other
employee benefit acts.
IN NO EVENT SHALL EITHER PARTY BE LIABLE TO THE
OTHER FOR ANY INDIRECT (INCLUDING LOSS OF PROFIT AND
BUSINESS OPPORTUNITIES), INCIDENTAL, CONSEQUENTIAL,
PUNITIVE, OR SPECIAL DAMAGES ARISING HEREFROM OR
RELATED HERETO IN ANY CAUSE OF ACTION OF ANY KIND, EVEN
IF ADVISED OF, OR AWARE OF, THE POSSIBILITY OF SUCH
DAMAGES. EACH PARTY’S TOTAL LIABILITY TO THE OTHER PARTY
FOR EVERY REASON SHALL BE LIMITED TO THE AGGREGATE
AMOUNT OF CONSIDERATION AND ASSOCIATED FEES ACTUALLY
PAID BY BUYER TO SELLER PURSUANT HERETO OR RECEIVED BY
SELLER UNDER ANY INSURANCE POLICY REQUIRED TO BE
MAINTAINED HEREIN.CONTACT US
If you have questions or comments about this Privacy Policy, please contact us at:
Beacon and Lampstand
Newark, Delaware
[email protected]